SIGNING SUPPORT FOR THE LANDSCAPE MANIFEST
The undersigned jointly adopt the following agreements and undertake to uphold them from their own respective fields of work in order to protect and promote the landscape of the Jerez Region
- Manage and protect the landscape of the Jerez Region, as well as recognizing its values and uniqueness: historic and cultural values, viticultural value (land and types of soil, unique characteristics of its pagos, climate, specific methods of work on the vineyard and in the bodega, systems of ageing and production of the different types of wines, etc.), and its scenic and environmental value (attraction for tourism and leisure).
- Promote those landscape protection schemes applicable at a local, provincial, autonomous region, national and international level in order to maintain its agricultural and touristic use
- Prevent the establishment of facilities and economic activities foreign to the traditions of the territories, that lead to its loss of identity and bring about a negative effect upon the landscape and the activities that take place there.
- Promote traditional winegrowing activity as an indispensable element for the conservation and management of the landscape, incorporating any improvements and innovations advised by research and development to guarantee the survival of viticulture.
- Improve accessibility in rural areas, conserving, recovering and maintaining roads, tracks, cattle paths.. as a territorial structural network and as potential landscape itineraries, respecting the orography of the territory and the traditional routes.
- Prevent the misappropriation of cattle paths and their use as rubble and rubbish dumps.
- Favour the recovery and enhancement of traditional heritage sites, promoting the values of traditional architecture against that of modern constructions.
- Raise awareness of the population in both rural and urban areas regarding the importance of wine tourism for local development, by launching communication and training activities on the importance of the region’s wine-growing heritage.
- Support the development of sustainable and responsible wine tourism, making optimum use of natural resources, maintaining essential ecological processes, helping to preserve the environment, natural resources and biological diversity, and respecting the sociocultural authenticity of the Jerez Region.
- Encourage the development of wine tourism in the territory, promoting vineyard-based tourism activities and initiatives as generators of employment and economic activity that help make primary activities profitable, in addition to increasing and diversifying the range of wine tourism attractions with authentic and unique activities.